These hotels will not only attract environmentally conscious guests but also maintain a loyal customer base, creating long-term relationships based on trust and shared values and ideals.
The EcoHotel Plus platform can assist with this by providing hoteliers with the tools to create an environmental profile for their hotel, attracting a broader audience and strengthening its brand dynamic.
By adapting to the new trends and adopting sustainable practices, hoteliers benefit further by reducing the energy and carbon footprint of their hotels, lowering operational costs and simultaneously complying with increased environmental obligations under the Climate Law recently passed in our country (Law 4936/2022).
In conclusion, the trend towards sustainability is a positive development that benefits both visitors and the tourism industry, demonstrating how sustainability and prosperity can coexist harmoniously. By making a conscious effort to reduce their environmental footprint, hotels contribute to the creation of a more sustainable future for the hospitality sector and the world at large, assuming a leadership role in this effort while gaining a significant competitive advantage in the market.